In 2016, Delta Galil acquired three successful fashion brands from VF Corporation: 7 for All Mankind, the leading American denim brand; Splendid, a popular clothing, apparel and footwear brand known for its comfort and style; and Ella Moss, the American boho-chic fashion label (that was licensed later on to One Jeanswear Group Inc). This acquisition deal, which was the biggest one in the company’s history, led to the creation of the Premium Brands division.
The Ella Moss license with One Jeanswear Group Inc. was signed in 2018 (for a Fall ’18 launch); the deal’s first term is for a 4-year period running through 2021. This is an exclusive license to distribute the brand in the US, Canada and Mexico.
All of Delta’s premium brands are sold at each brand’s shops, at boutiques and department stores across the US and Europe, on their websites, and through wholesale activities at retail chains.
7 for All Mankind jeans are referred to as “Sevens” by Hollywood celebrities and other adoring fans; the popular Splendid t-shirts, known for their softness and comfort, were created after a 10-year quest for the perfect t-shirt.